Digital Advertising and Social Media Management

I doubled the CTR of Addgene’s Google ads YOY and increased the rate of new users traffic to the website by 68%.

I increased Letters to a Pre-Scientist’s Twitter following by 6x and increased their Facebook following by 2x.

I have broad experience in digital advertising and social media management, including:

  • Social media management
    • Facebook, Twitter, Instagram, and LinkedIn strategy
    • Paid social ads
    • Content creation
    • Accessibility
  • Google Ads
    • Keyword planning
    • Budgeting
    • Content writing
    • Strategy, including Search Network and Search Partners
  • Digital advertising
    • Creative development
    • Strategic research